The Online Trust Alliance provides independent research, benchmark reporting, and best practices related to Internet security and privacy to deliver uniquely comprehensive insight and practical recommendations for organizations of all sizes. Flagship reports include the Online Trust Audit & Honor Roll, Cyber Incident & Breach Trends Report, and Email Marketing & Unsubscribe Audit.
All OTA Resources
Online Trust Audit – 2020 U.S. Presidential Campaigns
Building Trust
7 October 2019
Online Trust Audit – 2020 U.S. Presidential Campaigns
Note: On 3 December 2019, we published the Supplement to this report that includes the updated results. Several campaigns...
2019 Online Trust Audit Methodology
Privacy
24 September 2019
2019 Online Trust Audit Methodology
The 2019 Online Trust Audit will represent the 11th independent analysis and benchmark report of the adoption of security standards and responsible...
Are Organizations Ready for New Privacy Regulations?
Building Trust
16 September 2019
Are Organizations Ready for New Privacy Regulations?
Based on 1,200 privacy statements, many are not prepared for coming regulations.
2019 Online Trust Audit and Honor Roll
Building Trust
13 September 2019
2019 Online Trust Audit and Honor Roll
The 2019 Online Trust Audit & Honor Roll will represent the 11th independent analysis and benchmark report of the adoption...
2018 Cyber Incident & Breach Trends Report
Building Trust
9 July 2019
2018 Cyber Incident & Breach Trends Report
This year’s report includes ransomware, business email compromise (BEC), distributed denial-of-service (DDoS) attacks, connected device vulnerability, and more.
2018 Online Trust Audit and Honor Roll
Building Trust
16 April 2019
2018 Online Trust Audit and Honor Roll
The Online Trust Audit & Honor Roll assesses nearly 1,200 organizations, recognizing excellence in online consumer protection, data security, and responsible privacy...
Best Practices: Infrastructure Security
Improving Technical Security
16 April 2019
Best Practices: Infrastructure Security
Optimize TLS implementation using information gleaned from public tools. This includes eliminating use of insecure ciphers and older, insecure...
Best Practices: Privacy
Privacy
16 April 2019
Best Practices: Privacy
Basic Notice/Disclosure Make sure the privacy statement has a link and is easily discoverable from the home page. Place...
2018 Email Marketing & Unsubscribe Audit
Building Trust
28 November 2018
2018 Email Marketing & Unsubscribe Audit
The 2018 Email Marketing & Unsubscribe Audit found that the vast majority of audited online retailers have embraced unsubscribe...
Best Practices: Email Unsubscribe
Building Trust
28 November 2018
Best Practices: Email Unsubscribe
Email is a vibrant channel for marketers to connect with consumers on many fronts, providing an important value exchange...
Best Practices: Enterprise IoT Security Checklist
Internet of Things (IoT)
17 April 2018
Best Practices: Enterprise IoT Security Checklist
The Internet of Things (IoT) has found its way into all aspects of our lives. In particular, consumer IoT...
2017 Cyber Incident & Breach Trends Report
Building Trust
25 January 2018
2017 Cyber Incident & Breach Trends Report
This year marks the Online Trust Alliance’s tenth annual publication related to cyber incidents and breach readiness. Now an...